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CAMPAIGN

BERLIN - xx.06.2022

F L O W E R S.
Business women.

 campaign.flowers

Behind the shoot:

We didn't want to hire professional models, but rather portray authentic working women from the business world. Our goal was to show the diverse spectrum of working women to illustrate the variety of unique facets each one of them represents.

The Flowers

We like to play with symbolism and give room for interpretation in our images. We chose flowers for this shoot.

There are various types of flowers. Each flower is different and wonderful in its own way. A rose prefers a different soil than tulips and has different needs and care requirements to grow. Also for human beings it is important to recognize and acknowledge one's individual values, goals and strengths as well as choosing a work environment where one can grow best possible. Which flower are you?

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